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Play name game for child’s sake

By Wendi C. Thomas

A name is the best – or worst – gift a parent can give a child.

If you name your child Tanisha, Lakisha, Darnell or Tremayne, it may be a gift the child will want to exchange.

A study by the National Bureau of Economic Research confirms what I’ve long suspected: Those with black-sounding names are at a disadvantage in the job market.

Researchers responded to 1,300 classified ads with fake resumes that included the names above.

The resumes had one key difference: Some had white-sounding names (Jill, Sarah, Brad, Todd), some had black-sounding names (Latoya, Ebony, Jamal, Hakim).

Those with black names were half as likely to be called by employers.

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